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ABSOLUTE IMPACT! EDUCATIONAL TRACKS

  • Online / Technology: With competition as tight as it is, remaining ahead of the technology curve is a necessity for research providers. This track has been designed to provide the latest in technology innovations and techniques to enrich your current knowledge. These sessions will be informative and timely. You'll hear from respected leaders in the profession as they share how to gain your professional edge.
  • The Qualitative Research track will showcase timely and provocative information affecting qualitative research. You want to bring your projects to successful completion to continue solid relationships with your clients. Attending these sessions will provide you with tools that will enhance these partnerships. Facility owners, consultants and users of qualitative research will want to attend these sessions to improve communication processes, hone in on concerns that effect project outcomes and identify ways to furnish better consumer insights.
  • The Quantitative Research landscape is forever changing and the perceptive researcher will look for ways to stay on top of the game. These sessions are custom tailored for those who are looking for ideas on how to compete in today's economy and maintain a solid understanding of client issues. Skill enhancement is key to these sessions where you gain a richer understanding of research processes allowing you to serve your clients better.
  • The Research in Context track offers up some real world practical information on the today's hot topics. Your company can not afford to miss the latest information on such things as respondent cooperation and recent legislative laws that affect your practices. Take advantage of this learning experience to gain valuable tools to implement right away!
  • What are the legal battles that will affect your reach to the consumer? The Privacy and Legislation track will provide researchers with information on how to be current in their interpretation of and compliance with these issues. Preventative measures researchers must implement in order to meet the requirements of existing laws will be discussed, specifically with COPPA, DNC and HIPAA.

Click on Session Title for detailed information.

Online Technology

Day and TimeTitle

Wednesday 2:15 PM - 3:30 PM

�What's Next After Fifty: How The Baby Boom Will Redefine The Mature Market�

Thursday 11:00 AM - 12:15 PM

Proprietary Online Panel: "Steps to Building an Online Community"

Thursday 2:00 PM - 3:15 PM

�Leading Edge Issues In Online Research�

Thursday 3:45 PM - 5:00 PM

�Moving to Online Studies�

Friday 2:30 PM - 5:00 PM

"Writing a Survey for Online"

  

Privacy/Legislation

Day and TimeTitle

Thursday 11:00 AM - 12:15 PM

"COPPA"

Thursday 2:00 PM - 3:15 PM

"HIPAA"

Thursday 3:45 PM - 5:00 PM

"National Do Not Call Discussion"

  

Qualitative Research

Day and TimeTitle

Wednesday 12:30 PM - 3:30 PM

"Absolute Impact in Qualitative"

Thursday 11:00 AM - 12:15 PM

"Email and Respondents: A Match Made in Heaven?"

Thursday 2:00 PM - 3:15 PM

"The When, Why, and How of Online Qualitative Research"

Thursday 3:45 PM - 5:00 PM

"The Write Stuff"

  

Quantitative Research

Day and TimeTitle

Wednesday 12:30 PM - 3:30 PM

"Pharmaceutical Research Boot Camp"

Thursday 11:00 AM - 12:15 PM

Marketing Research and Clinical Marketing Research � Same or Different?

Thursday 2:00 PM - 3:15 PM

"The Art and Science of Customer Segmentation"

Thursday 3:45 PM - 5:00 PM

"The Future of Malls"

  

Research in Context

Day and TimeTitle

Wednesday 12:30 PM - 3:30 PM

"Research Validity & Sources of Error"

Wednesday 4:00 PM - 5:00 PM

General Session

Thursday 9:30 AM - 10:30 AM

"The Future Is Now: The State of Marketing Research"

Thursday 11:00 AM - 12:15 PM

"What Do Clients Really Want?"

Thursday 2:00 PM - 3:15 PM

"Motivating Staff"

Thursday 3:45 PM - 5:00 PM

"Planning for Ownership Succession"

Friday 8:30 AM - 10:15 AM

Member Forum - "Research ROI"

Friday 10:45 AM - 12:15 PM

General Session - �Sudden Impact: Technology Is About To Redefine Marketing Research�

Friday 2:30 PM - 5:00 PM

�Slow Pay/No Pay/Best Business Practices�

Friday 2:30 PM - 5:00 PM

�Moving Research Support Services Offshore�

  

 


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