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ABSOLUTE IMPACT! SESSION
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| "Writing a Survey for Online" |
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Time: June 11 - 2:30
PM - 5:00 PM
Educational Track: Online Technology
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| Description: |
When writing an online survey have you ever wondered: "Should I offer 'Don't Know' as an answer choice?" "Do respondents react differently when they see rather than hear a scale?" These and other important questions will be answered in this 2 1/2 hour workshop. Participants will
be given the basics of Internet questionnaire writing followed by a hands-on session
where they will have the opportunity to turn a telephone survey into one that would
be appropriate for online data collection. |
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| Speaker: |
Fred Bove
, Mariposa Group
Janet Savoie
, Harris Interactive
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