FOR IMMEDIATE RELEASE
Press Contacts:
E-Rewards, Inc. Donates $50,000 To Support Marketing Research Association (MRA) Education Endowment Fund (EEF)
Dallas, Texas – April 7, 2008 – e-Rewards Market Research (e-Rewards, Inc.) today announced that it
has made a $50,000 donation to the MRA Education Endowment Fund to support scholarships for
market research.
The donation has been made in partnership with more than 450 of e-Rewards’ market research
clients. Last fall, to build awareness of the new MRA Educational Endowment Fund, and thank clients
for their next research project, e-Rewards offered to donate up to $50,000, allocating one percent of
new project revenues.
“We thank all of our clients for responding so enthusiastically. Supporting market research education
is critical to our industry’s future and as the market leader in online research panels, e-Rewards is
proud to assist.” said Craig Stevens, e-Rewards’ Executive Vice President Global Sales.
According to the U.S. Bureau of Labor Statistics, employment of market and survey researchers is
expected to increase 20 percent from 2006 to 2016, a growth rate that is approximately double the
forecasted growth rate of all occupations.
Larry Brownell, Executive Director of the MRA, said, “We commend e-Rewards and its clients for their
efforts and for setting an example for our industry. Their generous donation will make a difference for
many students interested in pursuing careers in market research.”
About e-Rewards, Inc.
e-Rewards, Inc., based in Dallas, TX, is the largest “by-invitation-only” online research panel, serving
over 700 research firms. With millions of panelists, the e-Rewards Opinion Panels provide research
firms with quality respondents – enabling them to interact with real consumers and business decisionmakers.
Launched in 1999, and named in 2007 by Inc. magazine as one of America’s fastest growing
companies, e-Rewards employs over 275 professionals located in Dallas, London, Los Angeles, New
York City, San Francisco, Chicago, and Seattle. For more information, visit www.erewards.com/researchers.
About MRA
The Marketing Research Association is the leading and largest association of the opinion and
marketing research profession, a multi-billion dollar a year industry dedicated to providing valuable
information to guide the decisions of companies that provide products and services to consumers and
businesses. For more information, visit www.mra-net.org.
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