2005
Blue Book Underway!
The 2005 Blue Book Listing and Advertising Media Kits are now
available and have been sent to all members, so watch your mail! You can also
visit The Blue Book Web Site
for information. Forms need to be returned to us no later than September
15th in order to be included, so don't miss this important opportunity
to promote your business.
The
Blue Book is a long-standing and respected directory in the Marketing Research
industry and it continues to evolve and grow along with the profession. In 2004
we increased our print circulation by 15%. Blue Book is distributed to every company
in the Honomichl Top 50 and MRA's Partnership with ARF enables us to get copies
into the hands of their members, who are key buyers of research. The improved
version of the corresponding Online Blue Book site that was launched in February
2004 has attracted thousands of visitors, most of which have specifically identified
themselves as buyers of research.
This year we have some great new options to offer and a greatly
revised questionnaire, so I encourage you to read through your media kit thoroughly,
even if you've listed before, and be sure you're making the selections that are
right for you.
ABSOLUTE
IMPACT:
Tools and Techniques
Fall Education Conference & Research Industry Forum
November 3-5, 2004
Manchester
Grand Hyatt, San Diego, CA
Join
research professionals from all walks of the industry in San Diego. Network with
some of the most respected leaders in the profession at the many NETWORKING activities
planned to entertain you and bring you up close and personal with your business
partners. There are over 25 Education sessions and workshops that will surely
prove to have "Absolute Impact' on your business success. This year, sessions
on International Research will be woven within the 5 tracks for Online, Qualitative,
Quantitative, Research in Context and Emerging Trends.
Visit the expanded Research
Industry Forum where many wonders of the profession will be showcased. Learn
the newest advances that may save you money and time! Your competition will have
a booth, will you be there?
Click HERE to
learn more about the Fall Conference & Research Industry Forum
Click HERE to learn about Conference
Sponsorship opportunities
Click HERE to learn about Conference
Advertising opportunities
ABSOLUTE
IMPACT!: The 46th Annual Conference and symposium
The
MRA Annual Conference took place from June 9-11 in Boston. We want to thank all
of our sponsors, speakers, Volunteers, and attendees for making it such a great
success. Special thanks to the New England Chapter for hosting the Clambake on
Thompson Island. We have created a recap page complete with a picture slideshow.
For those who attended the conference, we have made session handouts and the complete
Attendee Roster available for download. Click HERE for the
Conference Recap
MRA
Government affairs
Unsolicited issues fund
An emerging issue for Market Research Professionals has been
the "Do Not Call"(DNC) legislation and the possible impact it may have
on the profession. You can help MRA protect the Market Research profession from
regulations and legislation that would otherwise affect the industry.
CLICK HERE
TO CONTRIBUTE
