| Contact Hour Credit |
Session Title/Presenter |
Wednesday, November 15, 2006 |
| 2.5 Contact Hours Statistics |
“Statistics II”
Michael Lieberman, Multivariate Solutions
|
| 2.5 Contact Hours Interviewing/Supervisory Skills |
“Interviewer Motivation & Satisfaction: The Right Tools for the Right Results”
Robert Lowery, Kantar Operations;
Kathy Pilhuj, Scarborough Research
|
| 1.5 Contact Hours HR |
“Protecting Your Intellectual Property/Non-Competes”
Steve Larson, Information Alliance
|
| 1.5 Contact Hours HR |
“Hiring and Retaining Skilled Employees: Passion as Currency”
David Haynes, Western Wats
|
| 1.5 Contact Hours Negotiation |
“Negotiation”
Jon Last, Gold Digest Publications; Ed Sugar, On-Line Communications Inc.
|
| .45 Contact Hours Supplier/Client Interaction |
Keynote Speaker: Mike Woodard, Blue Cross/Blue Shield of Arizona
“The Top 10 Misunderstood Expectations of Research Clients”
|
| Thursday, November 9, 2006 |
| 1 Contact Hour Marketing/Research Process |
General Session: “How MR Influences Product Development”
Elissa Lee, TiVo
|
| 1 Contact Hour Supplier/Client Interaction |
“Outsourcing- Selecting and Knowing Suppliers”
Nancy Muns, JD Power and Associates
|
| 1 Contact Hour Technology/Qualitative Research Techniques |
“Cinema Vérité: Adds Value and Builds Business”
Jeanette Saquet, Business Research Group
|
| 1 Contact Hour Strategic Thinking |
“Getting The C Suite To Listen”
Regina Lewis, Dunkin’ Brands
|
| 1 Contact Hour Technology |
“Listening is the New Killer marketing Approach”
Diane Hessan, Communispace
|
| 1 Contact Hour Business Development |
“Let A Guru Share How To Grow From Nothing To Millions Of Dollars In Business”
Debby Schlesinger-Hellman, PRC, Schlesinger Associates, Inc.
|
| 1 Contact Hour Statistics |
“The Effective Use of Descriptive Statistics in MR”
Greg Haddow, Sempra Utilities
|
| 1 Contact Hour Qualitative Research Tech/ Project Management |
“It’s a Moderator’s Life”
Merrill Shugoll, Shugoll Research
|
| 1 Contact Hour Supplier/Client Interaction; Strategic Thinking |
“Effective Measurements of Marketing Research ROI”
Dawn Lesh; A Dawn Lesh International; Diane Schmalensee, Schmalensee Partners
|
| 1 Contact Hour Qualitative/Quantitative Techniques |
“Combining In Home Use Tests with Real-Time Online Customer Feedback”
Peter Makey, Invoke Solutions
|
| 1 Contact Hour HR |
“Build a Better Business by Cultivating Employee Satisfaction”
Debby Gateley, Insurance Is Fun!
|
| 1 Contact Hour Negotiating/Vendors; Problem ID/Resolution |
“Playing the Field: Creating a stable Balancing Act”
Terry Salat, PRC, Adelphi Research By Design; Bette Ann Champion, GFK Strategic Marketing
|
| 1 Contact Hour Qualitative Research Techniques |
“Futures Research (Can we really predict it?)”
Natalie Schoch, Kellogg
|
| 1 Contact Hour Fiscal Mgmt |
“Reverse Auctions”
Cathy Winters, Kimberly Clark
|
| 1 Contact Hour Technology/Qualitative Research Techniques |
“Exploring the Role of Respondent Trust in Online Research”
Birgi Martin, PhD & Sharon Albert, PhD., Lightspeed Research
|
| 1 Contact Hour Fiscal Mgmt. |
“Let’s Make Money…or, At Least Track it Properly”
Kim Larson, Information Alliance
|
Friday, November 10, 2006 |
| 1 Contact Hour Problem ID/Resolution |
General Session: “The Future is Now: A Trend Report” |
| 1 Contact Hour |
“Hitting the Ground Running"
Marketing Research Presentation |
| Report Writing |
Development- A Cautionary Tale”
Keith Yim, Productive Access
|
| TBD |
“Using a Hybrid Qual/Quant Approach to Solve Business Questions”
Glen Misek, Abbott Labs
|
| 1 Contact Hour Technology |
“Building Internal On-Line Panels”
Bryan Dorsey, John Deere
|
| 1 Contact Hour Technology/Data Collection Techniques |
“Online Respondent Behavior and Research Quality”
Larry Fisher, Moderator
|
| 1 Contact Hour Business Management/HR |
“Who will come after you? Succession Planning in Research Companies”
Michael Mitrano, Transition Strategies Corporation
|
| 1.5 Contact Hours Privacy |
“What Respondents Think and What Laws and Privacy Information You Should Know”
CMOR Panel: Donna Gillin Esq., Patrick Glaser, Chris Lee, Esq.
|
